Cheers! Introducing our new DEYA beer

Introducing our new DEYA beer


Here's to the new beer to mark our title winning season.

We've been working together with our friends at DEYA Brewery to produce a tasty new brew to toast Michael Duff's champions.

DEYA, located less than two miles from the Jonny-Rocks Stadium, has created a new 6.2% collaborative IPA out of their 25,000 sq/ft premises on the Lansdown Trading Estate.

They have re-styled their famous 'croc' in our home kit for a special new can, featuring the name CHAMP21ONS as chosen by supporter Darren Bell on social media.

“When the opportunity about doing something together with our local club came up, all of us at the brewery got excited," said Sales Manager Nils Lindborg.

"Football is big part of our social lives at DEYA so when the team successfully won the title and secured promotion to League One, a beer had to be made to celebrate the success.“

“Our following from within the town has always been a key part of our business model and working together with local businesses is a great opportunity to build on this to support our community.

"Up The Robins!"

The limited edition drink is on tap from today at their new taproom and available to buy online from tomorrow morning at 9am – just in time for the long Bank Holiday weekend.

We will be stocking a limited run ourselves from the Jonny-Rocks Stadium on Tuesday onwards. We will share all the details next week.



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Cheltenham Town Football Club

Cheltenham Town Football Club is Gloucestershire's first Football League club and they play in the Second Division.

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